Node Hub trains 30 young people in Digital Marketing Skills

Thirty young (30) people will on September, 06, begin a Digital Marketing Skills training program at Node Hub with the aim of closing Ghana’s youth unemployment gap.

The Pre-MEST program in partnership with the Mastercard Foundation and their Young Africa Works strategy will run for 12 weeks during which these young trainees will be empowered with digital skills needed to launch careers in Software Development, as Junior Full Stack Developers, Digital Marketing, specializing in Content Creation and Analytics or become Software Technology Entrepreneurs.

The training for the next cohort will combine hands-on learning with real-work experience, with a specialty in Digital Marketing with participants spending 8-weeks being trained and 4-weeks in paid internships to gain relevant work experience as well as skills acquisition.

The 30 trainees made up of graduates and other motivated individuals without relevant work experience, will during the training be exposed to topics including, Principles of Marketing, Digital Advertising, Content Strategy and Content Creation, Writing for Digital Media, Graphic Design, Video production, among others.

The aim of the program is to address the significant gap between the number of young people across Ghana seeking work and the limited employment opportunities available to them.